Cookie Policy
What cookies BraCalc uses, what each one does, and how you can control them.
Last reviewed on 28 April 2026.
This Cookie Policy describes the cookies and similar storage technologies used on bracalc.com. It works alongside the Privacy Policy, which gives the broader picture of how information is handled. Read both together.
1. What cookies are
A cookie is a small text file that a website asks your browser to store. The next time you visit the site, your browser sends the file back, which lets the site recognise you (or just your browser) without asking again. "Similar technologies" includes browser local storage, session storage, and pixels — they do related jobs in slightly different ways. For brevity, this policy uses the word "cookies" to cover the whole group.
2. Categories used on BraCalc
2.1 Strictly necessary
The Site does not require login or store a session, so this category is minimal. The calculator may use your browser's local storage to remember the unit you last used (inches or centimetres) and your last entered measurements, so that returning to the page does not force you to retype them. This data stays on your device and is not transmitted to BraCalc.
2.2 Analytics
BraCalc uses Google Analytics. Google Analytics sets cookies (typically named _ga, _gid, and similar) to distinguish browsers, sample traffic, and measure how visitors move through the site. The data is used in aggregate to understand which pages and tools are useful and where readers run into problems. Analytics cookies typically expire within 1 to 24 months, depending on the specific cookie.
2.3 Advertising
If BraCalc serves advertising via Google AdSense, Google and its partners may set cookies to deliver ads, prevent the same ad from being shown too often, measure ad performance, and — where you have not opted out of personalised advertising — to tailor ads to your interests based on your visits to BraCalc and other sites. These cookies are typically set in the doubleclick.net, googlesyndication.com, and related domains.
2.4 Functional / third-party
Google Fonts is used to serve the typefaces used on the Site. Google Fonts does not set cookies on the page itself, but loading fonts results in a request to Google's servers carrying the standard request information described in the Privacy Policy.
3. How to control cookies
You can control cookies in several ways:
- Browser settings. Every modern browser lets you block cookies (all, third-party, or specific domains) and clear cookies that have already been set. Look in the browser's privacy or content-settings menu. Blocking all cookies will not break the calculator, but will reset your unit preference between visits.
- Google Analytics opt-out. Install Google's Google Analytics opt-out browser add-on, which prevents Google Analytics scripts from sending data on any site you visit.
- Personalised ads. Visit Google Ads Settings to disable personalised ads from Google. To opt out across many ad networks at once, use aboutads.info (US) or YourOnlineChoices (EU/UK). For mobile devices, your operating system also offers an "Limit Ad Tracking" or equivalent setting.
- Do Not Track / Global Privacy Control. If your browser sends a Global Privacy Control (GPC) signal, BraCalc treats it as an instruction not to share or sell personal information for cross-context behavioural advertising, in line with applicable laws.
4. Changes
BraCalc may update this Cookie Policy when the cookies it uses change or when relevant law evolves. The "Last reviewed" date at the top of the page reflects the most recent substantive update.
5. Contact
If you have questions about cookies on BraCalc, email [email protected]. The same address is on the Contact page.